The WIT (Women in Tektronix) group, originally established to help women at Tektronix build a supportive community and share ideas for advancing their careers, has evolved into one of the company’s leading internal organizations. Due to the diverse range of events they host, a variety of collateral has been created to support their initiatives.

2017 & 2018 shirt designs

Event Posters

To promote the organization in a unique way, a pen featuring a flag advertisement for the WIT group was created to distribute at events. The flag could be pulled out from the pen, offering a creative and interactive way to share information.