TeakTrak
Teak Systems Incorporated provides support to newspaper publishers and independent distributors. As part of their services, they developed a new mobile application, TeakTrak, and required a unique logo. The design brief called for a logo that symbolized the navigation of mapped delivery routes, with a specific color scheme.
Collaborating closely with the client, the “sparrow” logo was created. The design reflects swiftness and motion through the dynamic shape of the wings, while the overlapping wings form a subtle navigation arrow, symbolizing direction and speed.
Native Blood Construction
The client, a member of the Lumbee Tribe of North Carolina, sought a logo that would represent both his business and his heritage. The final design incorporated traditional Native American elements alongside the Lumbee Tribe’s tribal seal. Given the level of detail required, two versions of the logo were created: a simplified black-and-white version for smaller applications and a full-color version for larger formats, such as signage.
ASP Internal Teams and Events
As ASP (Advanced Sterilization Products) has evolved through its rebranding, opportunities to create specialized logos for internal events have arisen. Collaborating with the communications division, several unique logos were developed to represent different teams and functions within the company.
Fox & Fallon Podcast
Fox & Fallon, a podcast hosted by NFL sportscasters Tanya Fox and Courtney Fallon, sought a bold and highly recognizable logo. Collaborating with the hosts, a series of design concepts was developed to reflect both the dynamic nature of the sport and their unique personalities. The final logo was refined into a flat, unmistakable design, with two color variations delivered for different applications.
The Main Offenders
The Main Offenders, an international party band based in Brighton, England, prides itself on delivering top-quality live music entertainment. The band sought a nautical-themed logo to reflect their name, which was historically given to the most notorious pirates and smugglers.
Collaborating with the band, a cohesive logo suite was developed to suit various applications, capturing the essence of their maritime-inspired identity.
WIT (Women in Technology)
The WIT (Women in Tektronix) group, originally established to help women at Tektronix build a supportive community and share ideas for advancing their careers, has evolved into one of the company’s leading internal organizations.
To see more work done for WIT please go here.
ProtoTek Event
In an innovative company, it’s important for employees to have time to explore and take risks outside their daily work, with the freedom to discover without consequences. ProtoTek, a quarterly event, provides this opportunity. The logo designs for ProtoTek needed to capture the spirit of exploration and discovery inherent in the event’s purpose.
Thinking Sideways Podcast
The Thinking Sideways Podcast introduced new unsolved mysteries to listeners every week for five years. During that time, the podcast updated its logo multiple times to evolve with its content and audience.
Tek Home Brewers
It’s beer. It’s chemistry. It’s an engineer’s dream come true.
PodernLove
PodernLove, the evolution of the podcast community formerly known as Podcasts We Listen To, planned its first convention in New Orleans in 2018. To support the event, a logo was needed for both the convention and its marketing materials. Collaborating with the team, a design was created that incorporated the vibrant colors of New Orleans and the iconic microphone—a key piece of equipment used by all podcasters to create their shows.
Environmental Health & Safety
Health and safety in the workplace is crucial, and just as important is ensuring that communications from the health and safety team are easily identifiable. Working with the team, a simplified logo was created to ensure quick recognition and easy application across all internal communications.
Holmans Restaurant
Holmans, a local Portland restaurant, needed an updated logo. Through discussion, it became clear that one of the most iconic features of the restaurant was its neon sign. This became the inspiration for the new logo, designed to capture the unique vibe and atmosphere of the establishment.
Upper Left Massage
As a growing practice, the proprietor of Upper Left knew he needed a logo that would set him apart. The goal was to create something unique that also felt familiar—something that would “be Portland” without being overly cliché or typical.
Tektronix Mentorship Program
For many years, the age demographic at Tektronix was skewed toward older employees. As the company worked to diversify and incorporate younger talent, it became clear that a program was needed to help these young professionals reach their full potential and achieve their goals.
Collaborating with the Human Resources team, I began by exploring the simple and, later, the more complex aspects of the program. Through this process, we developed methods to present the information in a way that would resonate with both new and long-term employees. The final result included not only print and web graphics, but also promotional handouts designed to clearly communicate the program’s benefits.
For more work done for this team please go here.
